Melbourne International Three Day Event

One of the most prestigious events in the equestrian category, I had the pleasure of creating a fresh and modern logo that captures the spirit of this renowned competition. The design features a contemporary aesthetic with a clean look and a new color palette, setting the stage for a vibrant representation of the event. In addition to the logo, I generated AI images to enhance the visual presence of the event across various platforms. This included engaging social media posts to effectively promote merchandise, ensuring brand consistency and a strong visual identity. My goal was to create an impactful design that resonates with the equestrian community while appealing to a broader audience.